News Type: Media Coverage

SUSTAINABLE BRANDS: 6 Chinese Rayon Producers Join Effort to End Use of Ancient Forest Fiber in Fabrics

March 8, 2016. Originally published in Sustainable Brands. Today, Canadian environmental NGO Canopy welcomes six large Chinese viscose producers to the growing roster of fashion and textile leaders committed to eliminating the world’s ancient and endangered forests from their fabrics. While to date 60 brands and designers, representing more than 85 billion USD in annual revenues, … Continued

MONGABAY: The inside story of how Great Bear Rainforest went from a ‘War In The Woods’ to an unprecedented environmental and human rights agreement

February 22, 2016. Originally published in Mongabay by Mike Gaworecki   When the final Great Bear Rainforest Agreement was announced earlier this month, it was not only a historic moment in forest conservation but also represented a significant shift in how conservation efforts support human well-being and sustainable economies in local forest communities. Eighty-five percent … Continued

GLOBE AND MAIL: Final agreement reached to protect B.C.’s Great Bear Rainforest

February 01, 2016. Originally published in the Globe and Mail by Justine Hunter The 20-year battle to protect the Great Bear Rainforest – the largest coastal temperate rainforest on the planet – is over, with the B.C. government announcement on Monday of an agreement with environmentalists, forest companies and First Nations. The deal, which will … Continued

SUSTAINABLE BRANDS: Progress for Fashion and Forests

December 23, 2015. Originally published in Sustainable Brands by Hannah Furlong. Viscose and rayon fibers are made from wood pulp and are some of the most widely used in clothing and textiles, threatening endangered forests. Approximately 120 million trees are logged annually for fabrics and about one third of them are sourced from ancient and/or endangered … Continued

PRINTCAN: Canopy’s Blueline Report Wins Gold at Canadian Printing Awards

18 November, 2015. Originally published in PrintCAN. Canopy’s guide to the most forest-friendly North American printers, The Blueline Report 2015, has been awarded a Canadian Printing Award. The report took home Gold in the Most Environmentally Progressive Printing Service category, during the annual event on Nov. 12. “This award recognizes the value of The Blueline Report and … Continued

MONGABAY: New research shows just how much better recycled paper is for forests

October 13, 2015. Originally published in Mongabay by Mike Gaworecki. A new life cycle analysis shows the substantial environmental benefits of 100 percent recycled paper over paper made from virgin wood fiber. The study, conducted by SCS Global Services on behalf of New Leaf Paper, a company that specializes in “tree free” paper, is the first to use a new … Continued

GREENBIZ: Why HM, Eileen Fisher and other fashion giants are saving forests

October 7, 2015. Originally published in GreenBiz by Heather Clancy. Several years ago, forest advocacy organization Canopy Group noticed a puzzling trend. While production of paper made with virgin fibers was shrinking appreciably, the number of ancient trees sacrificed for industrial logging wasn’t declining. Further analysis yielded a troubling conclusion: Millions of trees are disappearing every year … Continued

PIONEERS POST: A stable climate is a very fundamental human right

September 30, 2015. Originally published in Pioneers Post by Lee Mannion. Self confessed “professional tree hugger” Nicole Rycroft has saved 60 million acres of ancient forest since she started Canopy in 1999. Pioneers Post went to find out what makes her tick. The old adage of never judging a book by its cover is never truer … Continued

GRAPHIC ARTS MAGAZINE: Rolland Paper Mill sets bold new eco-precedent for forest conservation

Originally published in Graphic Arts Magazine by Tony Curcio.  Rolland Enterprises (St-Jérôme, Quebec), the Canadian-based producer of fine recycled paper, has announced its commitment to advance the protection of endangered forests, engage in research and development of alternatives to tree fibre, and avoid all controversial forest fibre sources. With this policy, developed in cooperation with international environmental … Continued

THE GUARDIAN: Sprint to switch to wheat straw paper in two-month sustainability trial

June 4, 2015. Originally published in The Guardian by Ucilia Wang. In August, millions of Sprint customers will receive letters from the telecom giant that will look like ordinary pieces of white paper, but will be made from fibers from wheat fields instead of forests. Sprint is launching a two-month pilot project to test run printing papers … Continued

SUPPLY MANAGEMENT: Rayon producer commits to forest protection policy

By Marino Donati, originally published in Supply Management. Rayon producer Aditya Birla has pledged to eliminate sourcing from ancient and endangered forests for all of its viscose fibres. The Indian manufacturer produces 20 per cent of the world’s supply of the material, made from wood pulp fibres, which is widely used in clothing and textiles. The commitment … Continued

ECO-BUSINESS: Indian fabric giant adopts forest policy

Originally published in Eco-Business. One of the world’s largest fabric makers for the fashion industry today announced a policy to exclude fiber produced at the expense of endangered forests, reports Canopy, an environmental group that helped broker the commitment. Aditya Birla, an Indian conglomerate with operations in 36 countries and 120,000 employees, accounts for about a … Continued

Get Canopy's Newsletter!

Receive the latest and greatest news about our work! Be the first to read Canopy's blog post on next-generation solutions and follow our team as they meet with forest products customers and purchasers across the globe.