News Type: Media Coverage

REUTERS: Apparel titan VF Corp tackles deforestation, human rights issues in supply chain

February 27, 2017. Originally published in Reuters from a piece by Ellen Wulfhorst. NEW YORK (Thomson Reuters Foundation) – Apparel giant VF Corp, the company behind such popular brands as Wrangler jeans and Timberland boots, is adopting sourcing policies to eliminate products that contribute to deforestation and human rights violations, it said on Monday. The new policies, … Continued

ASHOKA: From Fiction to Fashion, Ashoka Fellow Nicole Rycroft Helps Businesses See Our Forests for the Trees

November 29, 2016. Originally published by Ashoka. An Ashoka Fellow since 2003, Nicole Rycroft has been a tireless warrior for the world’s forest ecosystems. The native Australian, now based in Vancouver, Canada, leads Canopy in working with business partners to find innovative and sustainable alternatives to an otherwise destructive value chain. In partnership with the … Continued

FORBES: Stella McCartney On Innovating The Fashion Industry From Within

November 20, 2016. Originally published in Forbes by Rachel Arthur. As a fashion designer, Stella McCartney has always challenged the way in which things are made, actively turning to innovation in order to operate a global business built on sustainability. Today, 53% of her womenswear collection can be considered sustainable, up from 30% in the early days. … Continued

PIQUE: The Walrus magazine hosted the latest “brain-candy” event in Whistler’s intellectual boom: a talk about innovation.

November 6, 2016. Originally published in the Pique by Nicola Jones. Shopping for Solutions  Nicole Rycroft’s talk offered some advice on how to push innovation forwards. “Behavioural change is a really difficult thing,” she said, asking how many people in the audience had never broken a New Year’s Resolution (I saw one hand up; its owner shrugged as … Continued

CBC: Waswanipi leader lobbies fashion companies to save boreal forest

October 29, 2016. Originally published in the CBC by Christopher Herodier and Jaime Little. In the fight to save one of Northern Quebec’s last untouched boreal forests from logging, the Cree’s latest ally could be a group of fashion labels. Mandy Gull, deputy chief of the 2,000-member Cree community of Waswanipi, spoke to a gathering of 81 clothing … Continued

JUST-STYLE: Lenzing leads the field in forest-free viscose ranking

October 24, 2016. Originally published in Just-Style by Beth Wright. Austrian fibre company Lenzing, and Indian conglomerate Aditya Birla – who together produce 35% of the world’s rayon-viscose – are rising to the top of a global ranking that rates companies on their efforts to conserve forests. The ranking is included in a report released today (24 … Continued

ECOTEXTILE: Canopy report ranks viscose manufacturers

October 24, 2016. Originally published in Ecotextile. Conservation NGO Canopy has launched a new report which ranks the performance of the largest rayon-viscose fabric producers in the world. The report notes that manufacturers such as Lenzing and Aditya Birla are among eight producers who have already shared sourcing data with Canopy to map out their supply … Continued

SOURCING JOURNAL: Lenzing Leads in Sustainability Ranking for Viscose Producers

Originally published in Sourcing Journal by Genevieve Scarano on October 24, 2016. Canopy’s new report, “Hot Button Issue,” was released Friday, ranking the performance of the world’s largest rayon-viscose producers. It’s the first-ever tool that enables brands to measure producers’ impact on the environment and their progress on eliminating endangered forests from their supply. Producers’ progress was measured with the CanopyStyleGuide … Continued

THE GUARDIAN: Our Global Community: Protecting the Great Bear Rainforest

Originally published in The Guardian by Christopher Hodgson on June 15, 2016. The Guardian and The Observer print on paper purchased predominately from UK recycled mills. However, to ensure a good mix of sources we also use certified virgin paper from Europe and Canada. We take our commitment to sustainable paper sourcing very seriously, working with … Continued

ECOTEXTILE: Tesco, Esprit join Canopy campaign

May 24, 2016. Originally published in Ecotextile. Six more apparel retailers, among them Tesco, Esprit, KappAhl, and New Look have joined the campaign of conservation NGO Canopy which is aimed at ending the use of ancient and endangered forests in rayon supply chains. The CanopyStyle initiative now has more than 65 fashion brands, with Canopy … Continued

SUSTAINABLE BRANDS: 6 More Global Fashion Leaders Join CanopyStyle to Help Ensure Forest-Free Rayon by 2017

May 24, 2016. Originally published in Sustainable Brands. Canadian forest-conservation NGO Canopy has announced six new brand partnerships in its successful CanopyStyle initiative, through which more than 65 major fashion brands, designers and retailers have pledged to end the use of ancient and endangered forests in their rayon supply chains. Viscose and rayon fibers are made from wood … Continued

UK FASHION MAG: KappAhl joins Canopy

May 29, 2016. Originally published in UK Fashion Mag. KappAhl, the Swedish fast fashion brand that recently held a sustainable design contest, continues to focus on environmentally-friendly policies and has just joined Canopy. Canopy is an international environmental organization that works to preserve the world’s ancient forests, climate and species. Through becoming a member, KappAhl … Continued

Get Canopy's Newsletter!

Receive the latest and greatest news about our work! Be the first to read Canopy's blog post on next-generation solutions and follow our team as they meet with forest products customers and purchasers across the globe.