By Nicole Rycroft In Fall of 2018, I was eating at restaurant in New York when the server’s tee-shirt caught my attention. It had three simple words on it: Be More Heroic. At another time I may have glossed over the message as perfect fodder for the bumper of a car. But with scientists … Continued
Author: Nicole Rycroft
The majority of the people that made money during the US gold rush sold shovels, blankets and booze. Gold was the sexy pursuit, but those who serviced the dream reliably did well, while the rivers ran mud for a decade. This is the perfect segue into talking about non-wood pulps, not because they are like … Continued
Canopy Senior Campaigner Catherine Stewart and I are now deep in the Indonesian Rainforest, negotiating with large Indonesian mills and meeting with local NGO allies and communities. Seven months ago, the President of Indonesia excised 5,172 hectares of land from mill giant Toba Pulp Lestari’s forest concessions. The land was given “tanah adat” (customary land) status … Continued
By Canopy Director Nicole Rycroft. This blog was originally published in Sustainable Brands. Remember Coles Notes? Those magical little study aids that helped bring focus and clarity to even the most mind-numbing of university courses (Hmmm, come to think of it, I wonder what they were printed on?). As a busy professional, I now rely … Continued
Originally published in Sustainable Brands by Nicole Rycroft on February 3, 2016 It has taken the combined and herculean efforts of countless individuals, but this week, the vision of the landmark Great Bear Rainforest Agreements has finally been realized. Local communities have a vibrant future and 85 percent of the rainforest in the region is … Continued
On a recent visit to northern Sumatra I was struck by just how spectacular a global legacy the rainforests of Indonesia are. Home to orangutans, tigers, elephants and rhinos, Indonesia’s lush rainforests are the inspiration of storybooks. And with 60 billion metric tons of carbon stored in Indonesia’s peatlands, these forests are unsung heroes for our climate.
Meeting your sustainability goals requires partners whose own policies and practices support you in hitting your targets. Printers are the gatekeepers to the eco-qualities of your paper products — be it your annual report or latest marketing materials.
In January 2014, Asia Pacific Resources International Limited (APRIL), Indonesia’s second largest pulp and paper producer and the largest driver of deforestation in the sector, released an updated Sustainable Forest Management Policy. The announcement seems to have been made in direct response to international pressure but unfortunately does nothing to really end deforestation and business as … Continued