May 24, 2016. Originally published in Ecotextile.
Six more apparel retailers, among them Tesco, Esprit, KappAhl, and New Look have joined the campaign of conservation NGO Canopy which is aimed at ending the use of ancient and endangered forests in rayon supply chains. The CanopyStyle initiative now has more than 65 fashion brands, with Canopy saying their collective goal is to ensure that “the rayon/viscose supply chain is free of endangered forests by 2017.”
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