Unlocking Scale for Next Gen: What You Missed at Texworld NYC

On July 25, Canopy’s North America Hub Strategist, Joshua Katcher, moderated the panel “Collective Sourcing: Unlocking Next-Gen Scale” at Texworld NYC—a packed session that sparked dynamic conversation on overcoming market barriers to scaling forest-free, low-carbon materials.

Joined by Jeanine Ballone (The World Collective) and Arshiya Lal (Circ), the discussion explored how models like buyers clubs, digital platforms, and pre-commercial aggregation programs are making Next Gen materials more accessible across brand sizes. Arshiya shared lessons from Circ’s Fiber Club, while Jeanine detailed how The World Collective is enabling shared sourcing to drive demand and scale.

Joshua set the stage by framing the need for collective action to overcome hurdles like minimum order quantities, price premiums, and siloed sourcing systems—key priorities for Canopy’s Next Gen team as we accelerate market transformation.

Many thanks to Texworld for hosting such an action-oriented and collaborative platform for change.

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