Category: CanopyStyle

NATIONAL OBSERVER: Apparel giant joins movement to stop fashion from destroying forests

February 28, 2017. Originally published in the National Observer. About five years ago, an environmental organization called Canopy discovered a link between endangered ancient forests and the rayon found in popular clothing sold at shopping malls in Vancouver, B.C. Canopy discovered that the base material used to produce rayon — a soft kind of fabric … Continued

TRIPLE PUNDIT: Apparel Giant VF Corp. Launches Anti-Deforestation Policy

February 28, 2017. Originally published by Leon Kaye in Triple Pundit. On Monday VF Corp., the $12 billion apparel company that includes brands such as Timberland, The North Face and Vans, announced what it describes as its first “Forest Derived Materials Policy.” The company says these new guidelines will help drive its purchasing decisions to source more … Continued

SUSTAINABLE BRANDS: VF Corp Joins Over 65 Apparel Giants Acting to Minimize Impacts on Endangered Forests

February 27, 2017. Originally published in Sustainable Brands. Today, VF Corporation, the US’ largest fashion conglomerate – parent company of lifestyle apparel, footwear and accessories brands including Timberland, The North Face, Lee and Wrangler – released its first-ever Forest Derived Materials Policy, which sets formal guidelines for the company’s purchasing preferences and use of sustainable forest materials … Continued

REUTERS: Apparel titan VF Corp tackles deforestation, human rights issues in supply chain

February 27, 2017. Originally published in Reuters from a piece by Ellen Wulfhorst. NEW YORK (Thomson Reuters Foundation) – Apparel giant VF Corp, the company behind such popular brands as Wrangler jeans and Timberland boots, is adopting sourcing policies to eliminate products that contribute to deforestation and human rights violations, it said on Monday. The new policies, … Continued

One of America’s largest apparel conglomerates joins CanopyStyle

$12 Billion American Firm Now Committed to Protecting Forests Canopy congratulates Timberland, North Face, Wrangler, Vans and all brands of VF Corporation on New Forest Policy   Canopy is thrilled to announce that VF Corporation has partnered with us on their first-ever Forest Policy covering clothing, paper and packaging. Within this they are joining our … Continued

FORBES: Stella McCartney On Innovating The Fashion Industry From Within

November 20, 2016. Originally published in Forbes by Rachel Arthur. As a fashion designer, Stella McCartney has always challenged the way in which things are made, actively turning to innovation in order to operate a global business built on sustainability. Today, 53% of her womenswear collection can be considered sustainable, up from 30% in the early days. … Continued

GREENBIZ: How H&M, Marks & Spencer and Zara are fashioning change

November 11, 2016. Originally published in GreenBiz by Nicole Rycroft. Transforming an unsustainable global supply chain can seem daunting. As much as a single company may be committed to change, it’s almost impossible to do it alone. There is a need for peers and competitors to become colleagues and mentors to enable all. Collective action possesses a raw … Continued

Canopy’s work in sustainable fashion recognized at Positive Impact Awards

Friday, November 4, 2016. Brooklyn, New York – Canopy was honoured to receive the BF+DA Positive Impact Award for Leadership in Creating a Better Supply Chain this past Friday. The award recognizes the CanopyStyle Initiative, a collaborative campaign to end the use of the world’s ancient and endangered forests in rayon and viscose fabrics. This … Continued

CBC: Waswanipi leader lobbies fashion companies to save boreal forest

October 29, 2016. Originally published in the CBC by Christopher Herodier and Jaime Little. In the fight to save one of Northern Quebec’s last untouched boreal forests from logging, the Cree’s latest ally could be a group of fashion labels. Mandy Gull, deputy chief of the 2,000-member Cree community of Waswanipi, spoke to a gathering of 81 clothing … Continued

NYC to Chart Course for Forest Conservation

  October 26, 2016 | New York City  Award-winning environmental not-for-profit Canopy and representatives of 81 global fashion brands are gathering for a day-long summit to strategize conservation solutions for the world’s endangered forests. The popular material rayon (aka viscose/lyocell) has become a major driver of forest loss and degradation with more than 120 million trees … Continued

JUST-STYLE: Lenzing leads the field in forest-free viscose ranking

October 24, 2016. Originally published in Just-Style by Beth Wright. Austrian fibre company Lenzing, and Indian conglomerate Aditya Birla – who together produce 35% of the world’s rayon-viscose – are rising to the top of a global ranking that rates companies on their efforts to conserve forests. The ranking is included in a report released today (24 … Continued

ECOTEXTILE: Canopy report ranks viscose manufacturers

October 24, 2016. Originally published in Ecotextile. Conservation NGO Canopy has launched a new report which ranks the performance of the largest rayon-viscose fabric producers in the world. The report notes that manufacturers such as Lenzing and Aditya Birla are among eight producers who have already shared sourcing data with Canopy to map out their supply … Continued

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