Ancient Forest Friendly™ Usage Guidelines, Marketing Advantages, and the Science Behind the Brand

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The world of ecological paper designations is complex, and can be difficult for consumers to navigate. Competing standards and terms abound. Canopy has developed this guide to answer common queries and pressing concerns about the Ancient Forest Friendly brand and what it represents.

Contents:

- Why Choose Ancient Forest Friendly Paper?
The Science Behind the Brand
- Paper Hierarchy
- Using the Ancient Forest Friendly Wordmark & Logo
- Frequently Asked Questions