And then the Work Began! “Build it and they will come!” that’s the aphorism. Imagining it would be just that easy. Canopy set out, in 2004, to build the market for non-wood (agricultural residue fibre) paper within corporate sectors, like publishers and printers, expecting that then non-wood pulp and paper companies would get busy building … Continued
HOW WE STARTED THE PROJECT TO SPIN STRAW INTO PAPER The math didn’t work out. It was 2004. We were gaining ground on protecting two big areas of temperate rainforest in British Columbia – Clayoquot Sound and the Great Bear Rainforest. But we didn’t want to push the problem of deforestation and degradation into … Continued
From Ecological Deficit to Regenerating Natural Capital Think of the soil, the fresh water we have had for millennia, the carbon atoms stored tightly away in coal and oil deep underground as a very full bank account that we inherited. Until recently, the budget of use and regeneration was balanced. Animals, insects, plants and humans … Continued
SEEDING SOLUTIONS I want to talk to you about why investing in agricultural fiber pulp manufacturing is necessary and makes good financial sense. I am not an investment professional, so why would I be so bold as to say this? Here are my lucky seven reasons why: Every paper trade magazine I have read, for … Continued
SEEDING SOLUTIONS The time for a pulp and paper revolution has come. Mixing vats of tree pulp with various chemicals to produce newsprint, book grade, copy paper, cardboard packaging and viscose has been a blessing and a curse. Pulp and paper is wonderfully useful in so many contexts, but too much of a good thing … Continued
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